Marketo MCE : Marketo Certified Expert Exam

MCE real exams

Exam Code: MCE

Exam Name: Marketo Certified Expert Exam

Updated: Sep 02, 2025

Q & A: 77 Questions and Answers

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Marketo MCE Exam Syllabus Topics:

TopicDetails
Topic 1
  • Understand standard system Smart Lists and create Smart Lists to segment leads
  • Customer Data, Leads and Lists Topics
Topic 2
  • Identify junk data, learn about merge
  • de-dupe:Working with Duplicate Leads
  • Control your Lead Database: Data Management
Topic 3
  • Know about Channelsand TagsIgnored Fields and Blocked Field Updates during List Import
  • Add social tools to landing pages:Social buttons
Topic 4
  • Set up a logical, scalable foldering system: Understanding Local Assets in a Program
  • Upload images and files, or grab them from the web
Topic 5
  • Basics of Marketo Program Campaign flows: basic email, auto response, lead nurture, webinar
  • Import lists needed for marketing programs
Topic 6
  • Learn how a lead status goes from anonymous to known and how to change a lead status
  • Create a custom view of leads: Custom Tab for Lead Detail
Topic 7
  • Build Smart Lists and start segmenting: Create and Change Views for Lists and Smart Lists
  • Upload a list of leads: Import a List of Leads
Topic 8
  • How to send out an email when a lead fills out a form: Email Auto Response
  • Configure email settings:Block Field Overwrites: Identify which Fields should not Overwrite
Topic 9
  • Event Management with Marketo: Understanding Event Programs
  • What are my leads doing: How to Review the Activity Log
Topic 10
  • Set, create, and edit user roles and assign them to users: Managing User Roles and Permissions
  • Renaming Marketo Assets: Rename Marketo Assets
Topic 11
  • Working with Channels: Create a Program Channel
  • Check a lead’s activity: Reviewing Lead Details

Reference: https://go.marketo.com/rs/561-HYG-937/images/MarketoMCEPrepGuide2.pdf

How much Marketo Certified Expert MCE Exam Cost

The price of the Marketo Certified Expert, MCE exam fee is 225 USD.

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