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What is the duration of the PDT-101 Exam
- Format: Multiple choices, multiple answers
- Length of Examination: 90 minutes
- Passing Score: 67%
- Number of Questions: 60
How much PDT-101 Exam Cost
The price of the PDT-101 exam is $200 USD.
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The benefit in Obtaining the PDT-101 Exam Certification
- If the Candidate has the desire to move up to a higher-paying position in an organization. This certification will help as always.
- A candidate might have incredible IT skills. Employers that do the hiring need to make decisions based on limited information and as it always. When they view the official Salesforce Certified Pardot Specialist certification, they can be guaranteed that a candidate has achieved a certain level of competence.
- After completing the Salesforce Certified Pardot Specialist certification Candidate becomes a solid, well-rounded Salesforce Certified Pardot Specialist.
- When an organization hiring or promotion an employee, then the decision is made by human resources. Now while Candidate may have an IT background, they do their decisions in a way that takes into record many different factors. One thing is candidates have formal credentials, such as the Community Cloud Consultant.
Reference: https://www.salesforce.com/content/dam/web/en_us/www/documents/classes/ds-pdt101.pdf
Salesforce PDT-101 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Salesforce Integration | 20% | - Bi-directional data synchronization - Pardot-Salesforce connector configuration - Campaign and lead/contact sync - Custom field mapping and sync rules |
| Pardot Administration and Overview | 15% | - User management, roles, and security - Email domains and authentication - Pardot account setup and navigation - Recycle bin and data governance |
| Reporting and Analytics | 10% | - Pardot campaign and ROI reporting - Integration with Salesforce reports - Visitor and prospect activity reports |
| Prospect and List Management | 15% | - Prospect records and visitor tracking - Static, dynamic, and test lists - Segmentation rules and filters - Scoring and grading models |
| Email Marketing and Content | 15% | - Email templates and personalization tags - Email performance reporting - Dynamic content and A/B testing - Email deliverability and compliance |
| Automation and Lead Nurturing | 25% | - Engagement programs and drip campaigns - Automation rules and completion actions - Form handlers and landing pages - Page actions and custom redirects |




