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IBM M2090-618 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Topic 1: Practical Sales Scenarios | - Solution Alignment - Customer Needs Analysis |
| Topic 2: IBM Business Analytics Midmarket Sales Fundamentals | - Analytics Solutions Portfolio - Midmarket Analytics Overview |
| Topic 3: Sales Mastery Skills and Methods | - Sales Process and Stages - Customer Objection Handling - Value Proposition and Solution Selling |
| Topic 4: IBM Analytics Product Knowledge | - IBM Cognos and Analytics Tools - Analytics Features for Midmarket |
IBM Business Analytics Midmarket Foundational Sales Mastery Test v2 Sample Questions:
1. What is a common pain point for a Finance Department?
A) How do I improve performance, profitability and grow my business?
B) How do I maximize retention, optimize staffing mix and attain best practice benchmark benefits?
C) Do I fully understand my company's cash flow, ROI, compliance, risk, disclosure and regulatory reporting requirements?
D) Am I attaining savings and maintaining infrastructure (computers, databases, networks) required to support growth of our business?
2. Which is an accurate description of the buyers in the Business Analytics Mid market?
A) Buyers in the Midmarket are shifting toward the Line of Business.
B) Buyers in the Midmarket are shifting toward Finance.
C) Buyers in the Midmarket are shifting toward Information Technology.
D) Buyers in the Midmarket are shifting toward Operations.
3. Which entitlement type does a user need to receive a personalized report from IBM Cognos Express?
A) IBM Cognos Express Performance Management User
B) No entitlement is required
C) IBM Cognos Express Consumer User
D) IBM Cognos Express Recipient User
4. Identify the scenario where IBM Cognos Express will NOT be the correct choice:
A) Reporting on inventory levels
B) Creating dashboards for Marketing
C) Budget planning in the Office of Finance
D) Bursting statements to thousands of customers
5. What is the maximum number of IBM Cognos Express Performance Management users permitted if the customer buys an IBM Cognos Express Performance Management Connector?
A) 150
B) 50
C) No limit
D) 100
Solutions:
| Question # 1 Answer: C | Question # 2 Answer: A | Question # 3 Answer: C | Question # 4 Answer: D | Question # 5 Answer: A |




